Market Research Analysts and Marketing Specialists salary
in Worcester, MA
- Middle 50%
- $64,130–$123,330
- vs U.S. median
- +15%
- Metro rank
- #10 of 369
Market Research Analysts and Marketing Specialists in the Worcester, MA metro earn a median of $90,300 a year, based on BLS estimates for 2,030 jobs (May 2025). That is 15% above the U.S. median of $78,760 and 11% below the MA statewide median of $101,810. It ranks #10 of 369 metros with published figures for this job.
- SOURCEBLS OEWS, May 2025
- SAMPLE2,030 jobs (estimate)
- SCOPEall employers, all experience levels
- PERIODMay 2025 estimates
Full percentile breakdown
BLS · metro vs U.S.
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Market Research Analysts and Marketing Specialists pay in other MA metros
6 metros · BLS
| Metro | Median |
|---|---|
| Boston-Cambridge-Newton, MA-NH | $102,390 |
| Springfield, MA | $85,970 |
| Massachusetts nonmetropolitan area | $80,820 |
| Barnstable Town, MA | $79,150 |
| Pittsfield, MA | $75,940 |
| Amherst Town-Northampton, MA | $72,550 |
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RELATED JOBS IN WORCESTER
Questions
What is the average Market Research Analysts and Marketing Specialists salary in Worcester?
The BLS median is $90,300 a year (May 2025). Half of the 2,030 jobs pay between $64,130 and $123,330. The 10th percentile is $51,590 and the 90th is $152,790.
Is Worcester a high-paying metro for Market Research Analysts and Marketing Specialists?
That is 15% above the U.S. median of $78,760 and 11% below the MA statewide median of $101,810. It ranks #10 of 369 U.S. metros with published BLS figures for this job.
How much do Market Research Analysts and Marketing Specialists make an hour in Worcester?
About $43.41 an hour at the median (the BLS annual figure of $90,300 divided by 2,080 hours, the conversion BLS uses). The middle half earn about $30.83–$59.29 an hour. Straight-time pay, before overtime and shift differentials.
Does this include experience levels?
BLS figures cover all experience levels together. Employer filings carry a DOL wage level, which the free checker can filter by (approximate).
Sources: U.S. BLS Occupational Employment and Wage Statistics, May 2025 (national + state) (metro area estimates, all employers); employer rows from U.S. DOL OFLC LCA Disclosure Data, FY2026 Q3 (LCA_Disclosure_Data_FY2026_Q3.xlsx). Base pay only. Estimates can have sampling error, especially for smaller metros.